5 Ways To Improve Your Agency x Brand Relationship
One of the most important relationships for a brand to build, and yet often the most fraught with challenges. This article explores how to fix the most common issues with ease.
2% of people trust influencers when deciding what to buy online. So why are we still calling them influencers?
For a decade, brands have treated social creators as the shortcut to persuasion. But the center of gravity has shifted…
Five Ways to Make Your Agency Influencer Spend Go Further
Who doesn’t want to make their cash go further. With the agency model facing greater criticism, this article explores how brands can be better partners for agencies to maximize the effectiveness of their spend.